Week 8: Practical Aspects of Social Media (PAOSM) Tweets (Recap)

Week 8: Practical Aspects of Social Media (PASM) Tweats (recap) Here is a recap of the eigth week’s worth of Practical Aspects of Social Media (PAOSM) Tweats:

 

36/101 Use Social Media to free up traditional marketing expenditures for your business by putting them online. How much cost can you reduce?

37/101 Study competition in your industry & geo region by tapping social networking. What is your competition doing?

38/101 Don’t view social media communities as a place to simply hype your wares. It’s a place for conversation.

39/101 Don’t use social media to sabotage other’s efforts – keep the community on the high road.

40/101 In social media, quality relationships require the participation of both parties.

 

Previous weeks:

Week 7’s recap here

Week 6’s recap here

Week 5’s recap here

Week 4’s recap here

Week 3’s recap here

Week 2’s recap here

Week 1’s recap here

 

 

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Week 7: Practical Aspects of Social Media (PAOSM) Tweets (recap)

Week 7: Practical Aspects of Social Media (PASM) Tweats (recap) Here is a recap of the seventh week’s worth of Practical Aspects of Social Media (PASM) Tweats:

31/101 Interact with your social network. Always talking doesn’t do much good. Conversations are a two way process.

32/101 Social media is an effective means for identifying dissatisfied customers and resolving their issues.

33/101 Social networks have no natural boundaries, just those you impose. How do you reach outside your current box?

34/101 Social networks let clients help each other, reducing your support costs. What savings could you achieve?

35/101 Don’t use social networks to market too aggressively to your community. Add content value, not product commercials.

 

Previous weeks:

Week 6’s recap here

Week 5’s recap here

Week 4’s recap here

Week 3’s recap here

Week 2’s recap here

Week 1’s recap here

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Week 6: Practical Aspects of Social Media (PAOSM) Tweets (recap)

Week 6: Practical Aspects of Social Media (PASM) Tweats (recap) Here is a recap of the sixth week’s worth of Practical Aspects of Social Media (PASM) Tweats:

26/101 We have 2 ears and 1 mouth, so Social Media requires you leverage listening to speaking in the same proportion (2:1).

27/101 You must be accountable for your actions to build social media-based community support. How do you measured this?

28/101 Social networking requires rethinking how internal decision making happens. How do you make social decisions?

29/101 Social media is truly a cloud computing based capability. So where is Social Media as a Service (SMaaS)?

30/101 Social media creates business value, but very few company capture it any measurable way. Can you financially demonstrate its value?

 

Previous weeks:

Week 5’s recap here

Week 4’s recap here

Week 3’s recap here

Week 2’s recap here

Week 1’s recap here

 

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Week 5: Practical Aspects of Social Media (PAOSM) Tweets (recap)

Here is a recap of the fifth week’s worth of Practical Aspects of Social Media (PASM) Tweats:

21/101 Social networks are community filters used to distinguish what you need from what you want. What are your filters?

22/101 The media in social networks needs to be based on what they want, not what you think they need. What do you provide?

23/101 Social Reciprocity is were the community responds in-kind as a response to an act. How can you use this?

24/101Social Proof is when others conform to large groups of individuals in either correct or mistaken choices.

25/101 In social networks, interruption-based marking is counter productive the building communities. Are you disruptive?

 

Previous Week’s Recaps:

 

Week 4’s recap here

Week 3’s recap here

Week 2’s recap here

Week 1’s recap here

 

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Week 4: Practical Aspects of Social Media (PAOSM) Tweets (recap)

Here is a recap of the third week’s worth of Practical Aspects of Social Media (PASM) Tweats:

15/101 Social media can make good idea great, but can’t make bad ideas good. What are you doing with your social network?

16/101 Social media is about having content conversations in context. What context are you bring to your conversations?

17/101 In order to guide a community’s behavior, one need to study its interactions. How are you studying your community?

18/101 Using social media in B2B is possible when you have defined the community across the business value chain – Social Media Value Chain.

19/101 Social media is driven by a desire to fulfill an urgent pain or irrational passion. What is your network looking for?

20/101 Community attention is the currency of social media. Is your account running a surplus or deficit?

 

Previous Week’s Recap:

 

Week 3’s recap here

Week 2’s recap here

Week 1’s recap here

 

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